Radio’s weekly reach for Americans 18+ – 93%.
[Article Share -TomTaylorNow, April 5, 2018] Radio’s weekly reach for Americans 18+ – 93%. That’s an impressive number, but then Nielsen switches in its 2018 Audio Today research report to monthly (not weekly) reach for some discrete demos. It says “Radio has the largest reach with Generation X, those aged 35-54, with 80.5 million tuning […]
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