{"id":1037,"date":"2016-02-15T14:49:25","date_gmt":"2016-02-15T14:49:25","guid":{"rendered":"http:\/\/54.69.234.117\/?page_id=1037"},"modified":"2018-08-06T18:03:08","modified_gmt":"2018-08-06T22:03:08","slug":"instore-audio","status":"publish","type":"page","link":"https:\/\/www.compassmedianetworks.com\/index.php\/advertisers\/instore-audio\/","title":{"rendered":"InStore Audio Network"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1455738870221{padding-top: 25px !important;}&#8221;][vc_single_image image=&#8221;9252&#8243; img_size=&#8221;large&#8221; style=&#8221;vc_box_rounded&#8221; css_animation=&#8221;top-to-bottom&#8221;][vc_column_text css=&#8221;.vc_custom_1533591268836{padding-top: 20px !important;}&#8221;]<\/p>\n<h2 style=\"text-align: left;\">Over 173 million people 18+ listen every week across our network of 39,000+ stores!<\/h2>\n<p style=\"text-align: left;\"><strong>Unmatched ability to deliver:<\/strong><\/p>\n<ul style=\"list-style-type: disc; text-align: left;\">\n<li>Strong female demos<\/li>\n<li>Massive national reach<\/li>\n<li>Grocery Stores = 10,873 | Drug Stores = 19,772 | Mass Merch = 1174<\/li>\n<li>Messaging to a captive audience<\/li>\n<li>Reach to point-of-purchase listeners<\/li>\n<\/ul>\n<div style=\"text-align: left;\"><strong>InStore Audio Network<\/strong> delivers music and audio advertising via the sound system throughout the entire store to over 39,000 grocery, drug and mass merchandise stores.<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;How InStore Audio Works &#8221; font_container=&#8221;tag:h2|text_align:left|color:%23000000&#8243; google_fonts=&#8221;font_family:Open%20Sans%20Condensed%3A300%2C300italic%2C700|font_style:700%20bold%20regular%3A700%3Anormal&#8221; css_animation=&#8221;fadeInUp&#8221;][vc_column_text css_animation=&#8221;top-to-bottom&#8221; css=&#8221;.vc_custom_1533591341107{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;]<\/p>\n<ul type=\"disc\">\n<li>Full network of stores<\/li>\n<li>One class of trade (ie. just grocery or just drug) \u2014\u00a0you can regionalize the buy by market You can even buy down to the store level<\/li>\n<li>Messages can be rotated or changed during a buy<\/li>\n<li>Delivered by Satellite or Broadband<\/li>\n<li>No Store Manager Intervention<\/li>\n<li>No Tapes means extremely high compliance digital, CD quality audio.<\/li>\n<li>Digital delivery allows for extreme flexibility, customization and short lead times.<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_custom_heading text=&#8221;Why InStore Works&#8221; google_fonts=&#8221;font_family:Open%20Sans%20Condensed%3A300%2C300italic%2C700|font_style:700%20bold%20regular%3A700%3Anormal&#8221; css_animation=&#8221;fadeInLeft&#8221; style=&#8221;check&#8221; color=&#8221;black&#8221; css=&#8221;.vc_custom_1533591277499{padding-top: 20px !important;}&#8221;][vc_column_text css_animation=&#8221;top-to-bottom&#8221; css=&#8221;.vc_custom_1533591286171{padding-top: 10px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;]<\/p>\n<ul type=\"disc\">\n<li>A standard buy on the InStore Audio Network in Grocery and Mass Merchandise is a :30 message that airs once per hour for every hour that the store is open.<\/li>\n<li>To maximize your reach, messages in Drug stores air two times per hour.<\/li>\n<li>The usual minimum buy is four weeks, but schedules can be customized to just one week or even by the day.<\/li>\n<li>70% of shoppers who recall hearing retail audio advertisements find the commercials and announcements to be very or somewhat helpful to their shopping experience.<\/li>\n<li>InStore Audio Network provides reach in all 210 DMA&#8217;s with full national coverage.<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_custom_heading text=&#8221;Programming Content &#8221; font_container=&#8221;tag:h2|text_align:left|color:%23000000&#8243; google_fonts=&#8221;font_family:Open%20Sans%20Condensed%3A300%2C300italic%2C700|font_style:700%20bold%20regular%3A700%3Anormal&#8221; css_animation=&#8221;fadeInRight&#8221; css=&#8221;.vc_custom_1533591336698{padding-top: 10px !important;}&#8221;][vc_column_text css_animation=&#8221;top-to-bottom&#8221; css=&#8221;.vc_custom_1533591327284{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;]<\/p>\n<ul type=\"disc\">\n<li>Consists of high quality music &amp; highly produced messages<\/li>\n<li>Messages air every eight-ten minutes<\/li>\n<li>The remainder of the programming is music<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;2\/3&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;9240&#8243; img_size=&#8221;medium&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h2>94% OF WOMEN 18+ VISIT A GROCERY STORE EACH WEEK.<\/h2>\n<p>Consumers visit the supermarket an average of <strong>2.96<\/strong> times per week. Shoppers spend an average of <strong>54 minutes<\/strong> on a regular shopping trip in a grocery store. Mass Merchandise visits are <strong>35 minutes<\/strong> on average.<\/p>\n<h6>Sources: Progressive Grocer \/ POPAI \/ Guideline Research \/ Simmons Market Research \/ Arbitron Retail Media Study \/ Edison Research<\/h6>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_btn title=&#8221;VISIT INSTORE AUDIO NETWORK WEBSITE&#8221; color=&#8221;primary&#8221; size=&#8221;lg&#8221; align=&#8221;center&#8221; css_animation=&#8221;top-to-bottom&#8221; button_block=&#8221;true&#8221; link=&#8221;url:http%3A%2F%2Finstoreaudionetwork.com%2Faudio-advertising%2F|title:instore%20audio%20network|target:%20_blank|&#8221;][vc_btn title=&#8221;CONTACT COMPASS FOR MORE INFORMATION&#8221; color=&#8221;primary&#8221; size=&#8221;lg&#8221; align=&#8221;center&#8221; css_animation=&#8221;top-to-bottom&#8221; button_block=&#8221;true&#8221; link=&#8221;url:mailto%3ALPeyer%40compassmediamarketing.com|title:Laura%20Peyer|target:%20_blank&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1455738870221{padding-top: 25px !important;}&#8221;][vc_single_image image=&#8221;9252&#8243; img_size=&#8221;large&#8221; style=&#8221;vc_box_rounded&#8221; css_animation=&#8221;top-to-bottom&#8221;][vc_column_text css=&#8221;.vc_custom_1533591268836{padding-top: 20px !important;}&#8221;] Over 173 million people 18+ listen every week across our network of 39,000+ stores! Unmatched ability to deliver: Strong female demos Massive national reach Grocery Stores = 10,873 | Drug Stores = 19,772 | Mass Merch = 1174 Messaging to a captive audience [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1038,"parent":26,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"categories":[],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/pages\/1037"}],"collection":[{"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/comments?post=1037"}],"version-history":[{"count":0,"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/pages\/1037\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/pages\/26"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/media\/1038"}],"wp:attachment":[{"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/media?parent=1037"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/categories?post=1037"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.compassmedianetworks.com\/index.php\/wp-json\/wp\/v2\/tags?post=1037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}